The new technology will be trialled in Tesco branches throughout Coventry, Woolwich and Pitsea, allowing customers to browse and buy from the entire range even if it is out of stock in-store. Shoppers will have the option to select the home delivery service, or to collect their purchase from the store at a date that suits them.

Powered by payments provider Venda, the kiosks will include full chip and PIN facilities, allowing the customer to complete their transaction quickly and securely.

Andrew Beale, head of multichannel and digital development, F&F Clothing at Tesco, said: “In a digital age we need to make technology work for our customers. We put the customer at the heart of everything we do and are always thinking about how to improve their experience and meet their needs.

“We recognised that it didn’t make sense for customers to interrupt their shopping experience if they can’t find what they’re looking for in-store, having to search again for that item again online when they’re at home. The introduction of the in-store technology effectively brought together our online and in-store offering and allowed customers to make purchases instantly – even if their products weren’t immediately available.”